Our Beginnings

Throughout his career, Pabel Martinez struggled with trying to find balance—juggling work in the tech sector while trying to assimilate because he thought parts of his cultural identity were “unprofessional.” Ultimately, that took a toll on his identity and mental health, so he made it his mission to promote cultural authenticity in the professional world, launching Plurawl and the ¿Quién Tú Eres? podcast that dives into the challenges we experience in remaining true to ourselves at work. 

Using the insights gathered from the podcast, Plurawl has delivered Keynotes and Professional Development workshops around Authentic Leadership, Redefining Professionalism, Personal Branding, and Emotional Intelligence. Previous clients include Google, SalesForce, Snap, Univision, BMO, Northwestern Mutual, and Spotify...among many others. 
To continue this momentum and scale our impact, we launched the Plurawl app.  Our AI-powered app is a digital mirror for self-reflection, tracking your personal growth and mood patterns. We help you identify influences on your well-being.